A domain name is like an address for your website (similar to the address for a house). It tells people where to go to find your website. The web hosting is more like the land that the house sits on, it’s the ‘physical’ part, the part where the actual data that makes up your website is stored.
There are several types of web hosting plans you can get and many different companies you can buy a web hosting plan from. Most of them are very inexpensive.
For example, you can get unlimited domain name hosting for as little as $10 a month. You may even be able to find other places that are even cheaper and you can also get discounts if you buy long term hosting.
For most people a shared hosting account will handle their needs. This is when thousands of people share one server, each person gets a little bit for their websites.
Think of it like this: there is a big storage facility where you can rent one unit to store all your stuff in. Some of the bigger facilities have hundreds of units but you are only using one small portion, your unit. It’s a similar concept with a shared hosting plan.
You can also get a dedicated hosting plan, this is a better option for bigger sites that get a lot of traffic. A dedicated host means just that, you are the only one using a server, it’s dedicated to you and your sites. This is only needed if you have a huge website that gets a lot of traffic. This option is a lot more expensive than shared hosting, usually costing hundreds of dollars a month.
A hybrid of both dedicated and shared hosting is the VPS hosting. This is a virtual dedicated server where more than one person uses the server. Confusing I know, but think of it as a more expensive (with more options) version of shared hosting and a cheaper (but still with more options than a shared plan) version of dedicated hosting.
The last form of web hosting is the reseller hosting plan. This is simply a plan where you can sign up for a reseller account and get a dedicated server but instead of using the server all by yourself you can resell space on the servers and you will be the one who gets paid.
With so many hosting plan options it may get overwhelming to decide which type of domain web hosting will be the best choice for your business. For the most part, starting small with the shared hosting will handle most of the needs for the small to mid size internet business. As you grow and get more traffic (and have more money) a dedicated or VPS site may make more sense. But for now, shared is probably your best option.
Establishing your own E-commerce site is not like what it used to be. There are thousands of competition that is all too willing to get a bigger share of the pie. Every scheme and method you can find to augment your sales would be very beneficial.
We have got to admit to ourselves. Most of us are into it for the money. We are not going to waste our time and effort just for the fun of it. Many sites would not wait until hell freezes over just to see their profits. While there are some who takes things lightly there are always those who would rather see profit any given day.
It is common knowledge that without traffic we have no business. Like any business, without any customers you don’t get sales. Traffic represents all the people that gets a chance to see what you have to offer. The more people who see your products the more people there would be to buy them.
Nobody puts up an E-commerce site that doesn’t expect profit. We have a startup capital that needs to be regained. With a consistent traffic, we at least have a fighting chance to achieve that probability. Monetizing your traffic would optimize your chances of making the best out of it.
Making Money out of your Traffic
The best and most proven method of making a profit out of your traffic is using advertising. The internet generates hundreds of thousands upon hundred of thousands of traffic everyday. Most of them are searching for something. While some are just looking for information there is also a good percentage that is looking for something that they need.
The internet has proven to be a very reliable source in finding what was deemed to be a very unsearchable product. The internet has made the world a smaller place; you can advertise a product from the depths of Istanbul and still find a buyer from the center of Philadelphia.
Generating traffic is not an easy task. You have to contend with a great number of sites to generate a good number of traffic flow. But if done successfully this could open up a Pandora’s Box of possibilities. One of the benefits is monetizing your traffic flow.
So, to get to the core of it the more traffic you generate the more likely you are considered as a desirable, desirable, in a sense that a good traffic flowing site is easily convertible to profit. Basically traffic equals profit. Advertising is the name of the game; with the good advertising scheme you can use your traffic flow to your advantage.
When you have good traffic you have a good number of potential customers, customers that are willing to pour money into your coffers. Other than that these are also traffic that can be redirected to sponsored links that are willing to pay you for a sizeable portion of the traffic that you have generated.
This scheme is called “pay-per-click”. With every click a visitor of your site makes on an advertised link you will be paid. The more traffic you generate and the more clicks that happens would spell to more profits.
Another method of monetizing your traffic are affiliate programs. You can link up with other tried and tested sites and online companies and monetize your traffic by having a percentage of sales generated by traffic coming from your site.
The basic idea is, traffic generated from your site will go to another site that can offer a product that you do not carry. Many programs can keep track and make records of transactions that was made possible because of site linkage.
When purchases are made by customers that was led by your site to their site you get a percentage of that sale. Affiliate programs would give you the benefit of monetizing your traffic without the actual need of carrying or promoting a certain product.
There are so many ways and methods to monetize your traffic. All it takes is a bit of hard work and the desire to successfully launch a profit-earning site. The internet is a veritable source of information, many tips and guides are offered everywhere in how to monetize your traffic and make your site a good profit earner.
Posted in Internet Marketing
With thousands of web hosting services from companies available today, the choice of a web hosting service to signed contract with, can be a difficult experience. It is not as easy as going to a store and buy something. For many of us, it is like a grope in the dark. You need the following tips to guide you in your decisions. Will your website be available 24/7 and 365 days in a year? This is called server uptime and a successful website should have an uptime of 98% to 99%. Any value below this is just unacceptable.
Visitors are not going to visit your website again if it is unaccessible most of the time. If your website’s storage capacity is very small, then your visitors cannot interact much with it. If your website has low bandwidth and takes even a minute to load, this wait time will pissed off the visitor and is an invitation to click the ‘x’ close or cancel button. A high bandwidth means faster access time and a more enjoyable interaction with your website.
Web users nowadays expect a lot from websites. They want animation. They want high-quality graphics and sound. The list goes on and on and this means you have to have a huge storage space to cater to these user’s fancy. You can continue to upload more and more beautiful images and sounds for the whole world to see and this will invite more and more visitors.
A web hosting service that offers the software services like audio, video streaming, ColdFusion and Flash animations as part of the package instead of as an additional component to pay for, is an enticing offer that you should not let passed by. The features of Secure Sockets Layer (SSL) can make ecommerce secure as it will encrypt communication. If this service is available, you can purchase a certificate from the web hosting company. And by displaying this security banner in your website will makes your it professional and secure.
Acquiring a catchy domain name is a good technique to get the attention of your website and your business. But it is difficult nowadays to come up with an original domain name of our choosing since most nice-sounding domain names are already registered in the records in domain registrars. But with a bit of creativity, you can still come up with a really nice domain name.
Choosing a web hosting provider requires research on your part. There are reviews of each web hosting company, and based on your budget you can find a match that will publish you website for the world to see.
Posted in Internet Marketing Tagged with: affordable web hosting, business hosting, business web hosting, cheap hosting, cheap web hosting, cheap website hosting, cloud hosting, hosting, small business web hosting, UK hosting company, unlimited web hosting, web hosting, web hosting provider, web hosting UK
Linking your site from other websites is one of the most common ways to get your site noticed on the internet. However there has been some misuse of this technique in the way of creating ‘link farms’. This has caused the search engines to take notice and set restrictions of sites using this link farming technique. However, if you are a website owner that uses link exchanges in the proper way you can get some great results with this technique and see much more traffic coming to your site.
When you use this linking technique properly you can create an important internet presence. When you have links pointing to your website you will see improved rankings from the search engines as well as increased traffic to your site.
The basic method for link exchange is a simple link swap where you contact another website owner and offer to put their link on your website in exchange for them putting your link on their website. You would usually do this with a website that had relevant content to your website.
Another common way to build links to your site is to pay for incoming links from high ranking websites. This is an effective method but the payment may be recurring on a monthly basis.
Do some article marketing to build links. Article marketing is simply writing articles that are relevant to your niche and submit them to other websites, mainly article directories. With each article that you submit you include a link to your website. You can then submit your article to high ranking article directories like EzineArticles.com, ArticlesBase.com and GoArticles.com. Readers love to know more about the topic they are searching for and if you provide good information in your article then your readers will more than likely click on your link and visit your website.
Join a forum online that relates to your niche and become a contributor, posting regular posts and comments. Set up your signature to include a link back to your website and every time that you make a post on the forum you are creating another link pointing back to your site. If you make your comments interesting and informative then other forum members will likely click on your signature link and visit your website.
Start a blog that uses RSS feeds and submit the blog to search engines and RSS directories. This will give you extra internet exposure and remember to link your blog to your website. You can post new content to your blog regularly to increase ranking and exposure.
To increase the traffic to your website you need to be prepared to put in the time and effort required. There are also methods that you can pay for to increase rankings such as the point about paying for inbound links. You can also pay for Adwords advertising to promote your website. If you can afford to pay for these services they will benefit your website but if you can’t afford them right now then just try some of the free methods.
With any of these link building methods you need to target a specific audience to your niche. This is particularly so with the paid methods as you don’t want to pay to receive visitors that have no interest in your niche, product or service.
You also want to keep your current visitors coming back and you can do this by having an interesting and quality website that they will want to return to. Monitor each method that you use for building links and find which one’s work best for you and then continue to build using the methods that are working well.
Posted in Internet Marketing Tagged with: marketing viral, marketing viral video, online video, online videos, subscribers viral business, video clip, video marketing online, videos traffic e-product money, viral video
There are also different types of affiliate marketing programs that require different things.
What is affiliate marketing if it’s pay-per-click? This means that each time a potential customer clicks on your link to the merchant’s website, you earn money.
What is affiliate marketing if it’s pay-per-lead? Each time a potential customer clicks on your link and then registers at the affiliate website, you get paid.
What is affiliate marketing if it’s pay-per-sale? This is the most common. When someone clicks on your link and makes a purchase at the merchant’s website, you get paid a percentage of those profits, or your commission.
Many people who want to make money online try to take a traditional store model and transfer it to a website. This involves handling physical products, storing them somewhere until they’re purchased, shipping them once they’re purchased, having expensive merchant accounts to enable you to accept credit cards, paying hosting fees for a business website account, and many more expenses and hassles. And just because you set up a store online, doesn’t mean you’ll succeed. You have to promote to bring in new business and you have to do it correctly to target the right people. Online stores, with their ease of set up, fail at a high rate because many people don’t understand all the things they need to do to succeed.
But affiliate marketing requires none of that hassle. You don’t even necessarily have to have a website in order to make money affiliate marketing. By posting advertisements online or writing articles you can use your links to direct people to the product you’re marketing and make money that way. Of course, if you already have a website, then placing an ad to the products is an easy way to get people to click and purchase, and shouldn’t be overlooked.
Not only does affiliate marketing benefit you by earning you profits for products you don’t have to handle, store, pay for or ship, but it’s good for the merchant, too. They get free advertising from you, and increased sales that make it well worth the commission paid to you. So, what is affiliate marketing-a great, easy way for anyone to make extra money online.
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In today’s society, everyone is searching for easy ways to make money. In a way, affiliate programs can be considered one of those opportunities. If you have a website that receives a high amount of traffic, you may be able to make money with affiliate programs, with little or no work. Despite the possibility of making money with little effort, you may want to think about putting forth some effort. There are a number of relatively easy ways that you can go about increasing your commissions. If you are already in an affiliate program, you likely know exactly what affiliate program commissions are.
If this is your first time joining an affiliate program, you may want to learn a little bit more. Affiliate program commissions are just like the commissions that many retail stores offer their employees for making large sales. If and when you join an affiliate program, you will be notified of your commission rate ahead of time. Say, that rate is five percent. Every sale that you help to generate, you will receive five percent of that sale in commissions. Many times, all you need to do is place a link or a banner on your website. That is why affiliate programs are often considered on the easiest ways to make legitimate money online.
One of the easiest ways to increase the amount of commission you make with affiliate programs to choose your programs wisely.
When it comes to affiliate commissions, different programs offer affiliates different commission rates. Typically, a common commission percentage is three to five percent. There are a select number of affiliate programs that have a ten or even a fifteen percent commission rate for affiliates. Joining an affiliate program that has a relatively high commission percentage is one of the easiest ways that you can increase the amount of money you make.
Another one of the many ways that you can go about increasing your commission is to be successful. Although this is often easier said than done, it can help you immensely. Most affiliate programs reward their highest performing affiliates.
For instance, once you reach a high level of earning, like one thousand dollars in sales, you may be promoted to a higher commission level. Many affiliate programs do this as a way to motivate their affiliates. If you can successfully make sales, you can see an increase in the amount of commission you make.
In addition to choosing your affiliate programs wisely and performing better, you can also increase your commissions through experimentation. There are a large number of different ways that you can go about increasing your affiliate program commissions. The only thing is that not all of these ways work for everyone. The best thing that you can do is experiment.
You will need to take the time to see what works for you and what doesn’t. When experimenting, you may want to try writing affiliate product reviews or recommendations, sending out monthly newsletters, optimizing your website for search engines, or submitting articles to article directories.
It is also important that you give it time. Increasing your affiliate commissions is not something that will happen overnight. The only way that you can increase your commissions right off the bat is by signing up with a high paying affiliate program. However, even with those programs, you are not guaranteed to make any sales right away. If you are interested in using search engine optimization on your site, sending out newsletters, or submitting to article directories, you need to give these methods time to work. Although you may want to see results right away, it doesn’t matter if it helps one week from now or two months from now, at least you will be able to see an increase in your commissions.
By keeping the above mentioned points in mind, you should be able to see an increase in the amount of money you make with affiliate programs. After time, you may very well end up making a full-time income just with affiliate programs. To your success,
P.S. If you put your mind to it, you could very well support yourself and maybe even your family, just by actively participating in affiliate programs.
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Have you every heard of the law of attraction? Is it real? Can you really attract things into your life such as more money, more respect or better health? According to the law of attraction you really can attract anything you want into your life. The basis of this law is that you attract things into your life according to your attitude, your beliefs and your behavior. So if you are a negative person you will find that you attract a lot of negativity into your life but if you are a positive person you should find that you attract a lot of positivity into your life.
This all sounds a little too good to be true doesn’t it? For some people it sounds to good to be true and for others, even though they imagine that it could work, find it really difficult to be positive people when they have had a really hard life. But what if you could somehow turn that around and be positive, will that then lead to the rest of your life being a much happier, positive one? Although you can’t choose the circumstances that you encounter in your life, you can choose your mood and your attitude. If you can turn your attitude around into a more positive one then you will actually find that you don’t have as many negative experiences. If you can believe this then you can learn how to attract abundance.
Can you use the law of attraction to improve your own life? Attracting abundance into your life all starts with having the right attitude. I’m sure you’ve heard stories of people that have overcome great obstacles in life just by having such a positive attitude and determination. The results you can achieve with a positive attitude are amazing. It’s all about how you look at the glass – are you a glass half full person or a glass half empty person? To achieve positive things in life you need to look at the glass as half full!
Anyway, here are some business (not political) Donald Trump Quotes:
• Trump on failure: Many people are afraid to fail, so they don’t try. They may dream, talk, and even plan, but they don’t take that critical step of putting their money and their effort on the line. To succeed in business, you must take risks. Even if you fail, that’s how you learn. There has never been, and will never be, an Olympic skater who didn’t fall on the ice.
• Trump on success: People who think achieving success is a linear A-to-Z process, a straight shot to the top, simply aren’t in touch with reality. There are very few bona-fide overnight success stories. It just doesn’t work that way. Success only appears to happen overnight because we all see stories in newspapers and on TV about previously unknown people who have suddenly become famous.
• Trump on quitting: I’ve seen people that are extremely brilliant and they don’t have the staying power. They don’t have that never give up quality. I’ve always said that other than bad ideas, which is a reason for failure, the ability to never ever quit or give up is something that is very, very important for success as an entrepreneur.
• Trump of learning: In all cases, I want to learn something from things that didn’t quite work out and learn, so that it doesn’t happen again or so that in the future, you make great decisions. You don’t want to make the same mistake twice and you have to learn that early on in your life.
• Trump on being “lucky”: I am no stranger to working hard. I have done it all my life. As a result I have become accustomed to expecting success in everything I do. Some people call me lucky, but I know better.
So if you want to forget about luck – instead, make your own and tune your mind for success then check out our business mastery collection today 🙂
Change your life.. Attract Abundance naturally!
If you have lived for a long time with a negative attitude it can be difficult to turn that around into a positive mindset, but it is possible. You need to keep telling yourself that you need to renew your mind. When you keep telling yourself this often you are making a conscious effort to change your mindset. Your mind can then open to new beliefs and a new Attract Abundance attitude and soon it will become easier to start thinking in a more positive way. As you begin life with your new mindset of positive thinking you will begin to notice positive things happening to you. The more and more you think positively the more positive things will continue to happen in your life.
For those people who are cynical and just don’t believe that you can attract abundance into your life, they will continue to think with their negative attitude and will continue to attract negativity into their life. When you believe that your life is hard and will never get any better, then it won’t. The only way to make your life better is to believe that you can. You need to think positively to attract positive energy. If you think negatively you will only attract negative energy.
When you choose to change your mindset to a positive one so you can attract abundance then you will believe that what you have in life is more than enough. You won’t feel any jealousy or resentment toward others because you know that you can attract whatever you desire into your life. Imagine if everyone could adopt this kind of mindset, what a great and positive world we would live in.
Posted in Internet Marketing Tagged with: abundance, attitude, Attract Abundance, Attract Abundance attitude, attraction, bad ideas, basis, begin, behavior, Ber|Art, better health, bona-fide overnight success, business, business mastery collection, cases, change, Check, circumstances, collection, conscious effort, critical step, determination, Donald Trump, dream, effort, encounter, energy, entrepreneur, failure, fall, feel, future, glass half, great decisions, great obstacles, half, half empty person, half full person, hard life, ice, ideas, jealousy, kind, L.A., law, life, Line, linear A-to-Z process, long time, look, luck, M.S., mind, mindset, mistake, money, mood, need, negative attitude, negative energy, negative experiences, negative person, negativity, new beliefs, new mindset, newspapers, No., Olympic skater, People, person, plan, positive attitude, positive energy, positive mindset, positive people, positive person, positive things, positive thinking, positive way, positive world, positivity, Power, previously unknown people, process, quality, Quotes, reality, reason, resentment, respect, rest, result, results, right attitude, risks, shot, sounds, start, starts, staying power, step, Stories, straight shot, stranger, success, talk, Things, time, to., touch, tune, TV, way, work, world
Almost every day gurus send out email messages or email promotions about the importance of traffic. In marketing especially internet marketing, your traffic is your lifeline and without sufficient traffic to your offers you are going to have a hard time trying to get sales. The fundamental equation to acquire a sale is to have an offer that converts and pair it up with traffic. But not just any traffic… mind you, but targeted traffic.
So what is targeted traffic? Why is it important to sell the right traffic and how can you find out who are your target market? These questions are very important, and you must be able to answer all of these questions if you want to become an advanced marketer for makes a lot of money and sales.
Why sell to the right people?
Selling to the right people is very important. Allow me to give you a quick simple test here. If you are selling bags, who do you target? Will you try to sell to a person who has just bought a bag or a person who has never bought a bag before?
Some would argue that you must try to sell to the person who has never bought a bag before, doesn’t have one, and he might want one. This is only true in some cases. Here’s the fact, not very one need a bag and the reason why he has never bought one could be because he never needed or wanted one.
I know I am not a bag buyer, and I never even glanced at the ‘bag’ section whenever I go to the mall. So in actual fact if you are trying to sell to me, it’s going to take a lot of effort, marketing, and convincing that I would need a bag. And the worst part of this all is that at the end of the day, I might still not want to buy your bag.
People do not just buy stuff because you are selling it well. People actually have to think that it is something they want, and something worth paying for before they actually take action. And the fact that everyone has too much in their lives these days and more and more people are screaming for more ‘space’ in their house means that they can’t just go out and buy anything they want or stuff that are marketed to them even if they have the money.
So the correct answer would be bag buyers then? Not necessary. Some bag buyers will only buy 1 or 2 bags in their lifetime and use it for as long as they could. Hence the correct answer would be to sell to ‘avid’ bag buyers. If they seem to have a lot of bags, passionate about it, talks about it all the time, then these people are the perfect target for if you are selling bags because they will keep on buying bags with no sign of slowing down.
Who are the right people?
So now you know why we need to find the right kind of people before trying to sell them stuff. The reason is simply because they are easy to convert, and they are going to keep buying stuff from you as long as you give them the satisfaction that they are looking for. This could be in terms of a quality product or a quality service.
However, it when it comes to marketing to the masses such as internet marketing, the bulk traffic that you get usually tells you very little about them. Hence marketers have developed a set of techniques where they target people in terms of demographics.
When we speak of demographics, we speak of age, sex, location, interests and stuff like that. Knowing these demographics are key to finding your target market.
Obviously, if you are selling female handbags, your target market would be female and if your bag price might tell you that you need to target women at the working age. If you are selling children’s school bag, then the age you would like to target would be little school kids or if it’s on the internet where the adults would be doing the shopping, you would like to target parents at the age where most people have kids.
Knowing the demographics and laser targeting your offers makes it easy for you to sell your offers because you are able to weed out the majority of the people who are not even slightly interested in your offers.
The study of demographics can go much deeper, for example, some bag designs are older fashioned, and you should know your target would be the elderlies and if your bag design is more colorful and trendy then your target market would be teenagers.
How to find these people?
There are websites out there like quantcast.com that actually collects data on websites visitors and demographics. Using these sites, you can easily find websites that have your target market and you can then contact the website owner and place and advertisements there.
You could also go to forums where people are actively talking about your product’s niche and market your offers there using subtle marketing strategies. You must remember that with the help of demographics, you are no longer bounded by the niche.
This is very important because now if you are selling women handbags, and you know your demographics, you could actually go to other niches such as the cooking niche where the crowd is full of people that you would like to target. This will certainly broaden your horizon in terms of getting a new source of traffic for your offers.
Another great place to advertise using demographic targeting systems would be Facebook. It’s targeting system is entirely based on demographics, which makes it easier to reach out to the people who are potentially looking to buy your product. Last but not least, the search engines be it via the natural search results or PPC ads, will almost guarantee you the best of targeted traffic as long as you use the right keywords for your product.
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The Batman has been with us for the longest time and as a hero character it has taught us a lot about justice the latest movie trilogy of Batman is all about that. So what else can the trilogy teach us especially when it comes to business?
Take a look at these inspiring quotes below and learn how it can help you understand the world of business better… in a different angle.
Harvey Dent: “You make your own luck.”
As any successful person, in any niche, in any categories in live what they think about this four lettered word. LUCK. I am sure most of them will answer more or less the same.
“I do not believe in Luck…”
This is because most of the successful people in the world do not depend on luck when it comes to their success. They work hard for it, and they certainly put in a lot of time, effort and thought into what they do every day so that they can move one step closer to their success.
This explains why they give very little credit to luck itself. In fact, in our business, we usually tell our clients that L.U.C.K stands for “Living Under Correct Knowledge”.
That’s right. If you spend time to learn the right knowledge and actually act on the knowledge, then you will succeed. And in many ways you get lucky that way. So the next time you feel unlucky, try to remember these quotes. Let them inspire you to pick yourself up and start doing the right things. You will find yourself living a happier life and a more vibrant one as well while realizing your dreams when you finally succeed.
Batman: “Killing is not justice.”
Make no mistake about it, killing should never be involved in business. But how does this quote relate to our business you asked? Well, what this quote means is that we should never do things the ‘wrong’ way to get to what we want.
We should never ever try to cheat our way to the top. Sure you might earn a little more but in the long run your ‘foul’ ways will soon catch up to you like it or not, and you will have to pay back a lot more in return. That’s just how the natural laws work. Hence you must always keep your morals close to you and run your business the legitimate way.
Doing the right things also helps keep your conscience clear and that gives you an ease of mine when you spend the money that you earned the right way. Doing this the ‘good’ way also helps give you a good reputation and thus your business will survive in the long run. Perhaps this is the main difference from a legitimate business and a shady one.
The Joker: “Why so serious?”
Sure enough, we all have our priorities set high. We want to succeed as quick as possible. In fact, most of us wish we are already successful 5 years ago, which is why some of us do over work ourselves and forget to stop and take a breather.
Why So Serious?
That quote stopped me in my track and makes me think. “Oh wow, the Joker is right”. I am in no hurry to rush the project and sacrifice the enjoyment of the journey to success. Life is moving fast and if we do not live in the now… then it will be too late. If we just focus on our business and neglect our mind, ethics, families and even our kids, we will be burnt out very soon.
And mind you many give up on their journey because they feel burnt out. They feel overwhelmed. They were so excited with the promises for overnight riches that they have forgotten that what is important is to savor the journey be it, a struggling journey or a bitter one because one day we will all look back at our past and realize that it is our past that shapes who we are today.
Never wait until to it is too late or when we are almost at the end of our lives and decide that we should enjoy our lives. By then, you would be too tired, or incapable of enjoying the many beauties of live any more.
The Joker: I like this job – I like it!
I guess now we know why the Joker was so good at what he does. He is a madly in love with what he is doing (although he is not doing the right things)… he does it with joy.
When we love what we are doing, our creative juices will pour out willingly. We will be able to churn out more than we usually could. It’s easy to actually work hard on the things that we love. It becomes part of us when we immerse yourself when we are doing what we love. It is a state where we are no longer doing ‘work’, but instead we are smiling and enjoying every second of it.
That is what passion is. It’s not merely just any interest. It’s getting things done effectively, efficiently and with much joy. We should envy those who are able to enjoy those who are able to work in a field that they love. But why envy when we all have the choice to do what we like? Choose your niche wisely and you will be rewarded with a much happier day every day.
Bane: No one cared who I was until I put on the mask.
In business, we are a ‘NOBODY’ if we are doing the same thing as everyone else is. You become like everyone. You write the same kind of sales letter. You send the same kinds of email every day. You teach the same thing as everyone else. However, if you could just try to do something a little different than the rest, and you will instantly see that people will notice you a lot more.
Be drastic. Get noticed. Make money.
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With the recent hype of the new Batman movie, everyone seems to be talking about it. Director Christopher Nolan did a great job of closing the trilogy of his Batman series as well. If you are a Batman fan and have been following the trilogy closely you will find some of the quotes below quite familiar, and you will realize that the quotes are related to our daily lives and business ethics in many ways.
When you are able to reflect on all these inspiring quotes in your own life, you will find that these quotes are meaningful, and they will be able to teach any entrepreneur an important lesson be it for online of offline business owners.
Without further of due… let us look at the first quote below.
The Joker: “If you’re good at something, never do it for free.”
The Joker is a villainous character in the Batman world but in this trilogy, people have learnt to ‘respect’ his ingenious mind. His quote in the movie “If you’re good at something, Never do it for free” rings a bell in many business owner’s mind.
Yes in internet marketing you are taught and trained to constantly give away free gifts and content in order to gain the trust and loyalty of your audiences. However, there are times when if you are doing something so good that others will find it hard to imitate, then you must never devalue yourself and do whatever it is that you are doing for free.
In fact, you should charge accordingly and let people see the value in your work will definitely pay you to help them in their business. Recently, a subscriber of ours came and asks us for our opinion on his business. He was into graphic designs. We found out that his work is way above the average quality that you can find on the internet, and yet he is earning measly dollars and having a hard time meeting his ends every month.
Quickly, we took the initiative to brand him and help him charge for a much higher value that he usually charges for. Sure he loses some customers. However, a lot newer customers came to him. More and more people realize his talent and start to ‘appreciate’ his work. The value that he is charging now gives out a psychological signal that he won’t just work for mere pennies or does he have the obligation to work for you. It gives an impression that he is a busy man and will only work if he is well compensated.
Now he is happily making a comfortable living online, and he deserves every bit of it because he is good at what he does and he makes sure his quality is maintained at his level best.
What this tells us is that you should learn to charge the appropriate value for your work (if you are good) at the right time to the right people. Sure you could give away some free bonus once in a while for customer loyalty or getting new customer leads, but never devalue yourself by charging lower and pricing your product or service below average just to try getting more sales. Think profit instead of sales and you will go a long way in your business.
Alfred: “Some men just want to watch the world burn.”
Exactly, what Alfred says… not everyone is born equal and certainly not everyone is thinking on the same page. Some people want to earn money the legitimate way while some just want to stop you or the world from earning money. And worst of all, some would go all the way to destroy the market and even go as far as to spoil the reputation of internet marketing by creating bad products and rip people off.
The most important lesson here is that no matter how much you whine or complain about these ‘bad’ seeds, you won’t be able to stop them at least not entirely. There will always be people trying to pirate your products. What you could do is some prevention from it to be shared online illegally or stop some of them from sharing it too ‘easily’. At the same time, you need to realize that you must not dwell on this problem for too long and learn to move on.
If your product is good… the more the reason why more people want it, and some people will always try to share your product illegally. With that said, you would be having a hard time trying to sell to freebie seekers anyway, so you will go a long way if you just keep your head straight and move toward your goals regardless of whatever is happening around you. Just make sure you are doing your part, and you will surely reach success, one way or the other.
Never use the ‘bad seeds’ as an excuse to give up or stoop so low that you become one of them. Instead stand firm on what you believe and keep marketing to those who appreciates you.
Alfred: “Bruce, why do we fall?”
Bruce: “So we can pick ourselves up again.”
Success and business are all about failing, getting back up and move closer to your goal every single time. In fact, you will rarely see any succeed without meeting any failures at all. If there is, then that’s good for him because it does not happen often.
In this quote, you can see how optimistic the character ‘Bruce Wayne’ is. He is faced with many problems in live especially when his parents died when he was very young. In this trilogy, you can see many times that he has fallen to a point that most people would have given up hope be he prevails in the end because he chooses to push on.
This kind of mentality is what every business owner need in their business. Sure you might have bad days every now and then, but you do not have to count them. What you should do is to actually take them as a blessing so that you can move on and be another step closer to your goals. No one ever said that starting a business is easy and effortless right? Take failure as a part of success and with each failure you get so much closer to the success that you’ve always wanted. Lastly, never give up as long as you know that you are doing the right thing.
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