If you have a website then you need to drive traffic to that site. Here are some of the most effective ways to send ready to buy visitors to your site.
1. When a person is searching for information they will type in a keyword or phrase into the search engines. If you submit your website to the search engines and directories you allow people to be able to find your site when they search for your keywords. You can submit the URL of your site to directories and search engines quite easily and then you need to make sure that your website provides good quality content to your visitors. If you have good quality content then the search engines will favor your site and rank it well. You will also want to build backlinks to your site to increase its ranking and exposure.
2. You can use pay-per-click services like Google Adwords to advertise your site and draw traffic to it. With pay-per-click advertising you pay a certain amount every time a person clicks on your ad. Within your ad you will want to use your main keywords and terms and make it enticing for people to click and visit your site.
3. Another method is to publish an ezine that includes some interesting information about your business and website. If you are running a current promotion or offering discounts then include this information in your ezine as this will entice readers to visit your site. Most ezine publications allow you to include a link to your site within your article.
4. You can also write articles and have them published on other websites that are relevant to your niche. You can do this by writing articles and submitting them to article directories or you can contact other website owners and offer to write an article for their website in exchange for having your link in the article. When writing articles make sure you use a catchy title to draw the reader’s attention and grab their attention throughout the article so they will want to click on your link to find out more.
5. Use banner ads in ezines that are directed toward your targeted audience. You can add a tracking system to your ads so you can keep track of how many clicks they received and where your traffic is coming from. This way you will know which advertising is working and which isn’t and then you can stop the ads that don’t work and focus on those that do.
6. You can also place banner or text ads on other relevant websites. You can contact website owners and ask about putting an ad on their site, of course there may be a fee involved to do this. You may also find some websites that advertise ad space. The other option is to offer a link exchange where you place a banner or text ad on their website and they place an ad on your website.
All of these methods are very effective at increasing traffic to your site so give them a go and find which one works best for you and your website.
