Tag: ad formats
20 Things Social Media Professionals Can’t Ignore
Photo Credit: Courtesy of The Cosmopolitan of Las Vegas The last year in social media has been insanely busy for professional marketers all around the world. If you manage any aspect of social media marketing for your brand or your clients, you know how hard…
Why social media is so attractive for advertisers heading into 2016 – Marketing Dive
Social media is no longer the new kid on the marketing block. And, it has firmly assumed the rank of an essential channel for B2C and B2B marketers alike. One of the biggest changes in social media marketing this past year has been its emergence…
What Publishers Must Consider When Planning Their Mobile Strategies – Marketing Land
The best news in mobile marketing every Thursday. Mobile traffic on most publishers’ sites has been soaring in recent months, sparking them to consider fundamental and strategic issues about the future of their businesses. The underlying question: what’s the optimal way to respond to internet users…
Apple Regains No. 1 Spot for Revenue, Fueled by Video, Tablets – Marketwired (press release)
In Q3 Report, Opera Mediaworks’ Global Ad Platform Also Shares Mobile Behavior and Trends From Turkey, Saudi Arabia SAN MATEO, CA–(Marketwired – Nov 3, 2015) – Apple significantly recaptured the no. 1 position in mobile monetization back from Android in Q3 2015, according to the…