Why One Auto-Dealer Believes in the Power of Pre-Roll Ads – AdAge.com

Drew Ament believes in the power of video pre-roll, those ads before YouTube videos, to sell vehicles. Pre-roll ads typically cost a fraction of other advertising, including a dealer favorite, paying for click-throughs on Google searches, said Mr. Ament, digital marketing manager at Sands Chevrolet…

Telecom Italia Uses Sandvine to Enhance CEM – Light Reading

WATERLOO, ON — Sandvine, (TSX:SVC) a leading provider of intelligent broadband network solutions for fixed and mobile operators, today announced that Telecom Italia is using Sandvine solutions as a key part of its service operations center (SOC) and customer experience management (CEM) platforms. Telecom Italia,…


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