6 Content Marketing Hacks: A Cheat Sheet for Marketing Managers – Business 2 Community
In the  past, the term “hack†had a very different meaning. Back then, a hack was someone who wasn’t very good at their job. They either phoned in their work every day or simply lacked the talent to do good work in the first place….
How to build interactive eBooks for lead generation – Econsultancy (blog)
When it comes to lead generation, we often rely on the trusty eBook, especially in the B2B world. They’ve long been known to have highly perceived value and convert well. However, not much has changed over the years. A whitepaper is still a whitepaper. You…
5 Reasons You Need To Start Blogging – Business 2 Community
It seems wherever you look online these days, people are talking about the benefits of blogging. With a proven track record of generating traffic and leads – as well as building relationships with potential and existing customers – there are a heap of reasons why you…
Video Is The Future of Content Marketing – Business 2 Community
Lights! Camera! Conversion! My great-grandmother Michaelena always told me – ‘you ought to be pictures … you sweety, little boy’. Little did I know she was advising me about my future and the future of content marketing! More customers consume content as part of their…
Monetizing And Marketing Cover Songs On Youtube – hypebot.com
____________________________ Guest Post by Rick Goetz on MusicConsultant Scott Herring is the head of operations for OnRamp Digital, the premier music-focused multi-channel network on YouTube. Through OnRamp, he helps unsigned or undiscovered artists create cover songs, put them on YouTube and legally monetize them. The…
GamesBeat 2015 snares Magic Leap’s Graeme Devine as a new speaker – VentureBeat
Our latest speaker, Graeme Devine looks like a character from Game of Thrones. The chief creative officer and vice president of games at Magic Leap is one more among the cast of characters from gaming who will talk at our GamesBeat 2015 conference at the Grand Hyatt…
How to Leverage Social Media for SEO: Link Building – Marketing Land
I recently asked a room of experienced marketers how they thought social media marketing could assist their SEO efforts. The answers were more or less what I had expected to hear: Social media helps foster relationships, which in turn helps build links and improves rankings….
6 Video Solutions to Common Business Challenges – Business 2 Community
Branded videos have the power to be effective throughout most, if not all areas of your business. Contrary to popular belief, there is no ‘one-size-fits-all’ video solution. In fact, there are several types of video, each catering to a specific business challenge. Here are 6…
2015 Boating Industry Movers & Shakers Finalists – Boating Industry
Jonathan Sweet, Editor in ChiefSeptember 15, 2015Filed under Features, In This Issue Now in its fifth year, the Movers & Shakers awards recognize innovative leaders, people unafraid to take chances to improve the industry. Since 2011, we’ve recognized dozens of those Movers & Shakers, yet…