7 Signs CMOs Need To Examine Their Media Mix – Marketing Land

One of the most common questions we get from clients and prospects is this: “Are we spending our money on the right advertising channels?” Quite obviously, the answer varies by company and the goals of the campaign in question. But if you’re trying to do…

Columbus’ Identity Crisis: Who Are We, Anyway? – Columbus Monthly

Live music booms from within the Battelle Grand Ballroom at the Columbus Convention Center late one morning in March. Inside, hundreds of professionals in suits and skirts mingle while nibbling hors d’oeuvres, glancing politely at one another’s name tags. They’ve left their offices to network…

Beyond the action cam: GoPro CEO says VR and drones are the future – Mashable

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When you think of GoPro, you think of one thing: Tiny, waterproof cameras that can be mounted almost anywhere. You think of skiers, skateboarders and adrenaline junkies leaping out of air balloons in wingsuits to capture the most extreme video you’ve ever seen. It can’t…

One Source Networks Deploys Sonus Solution to Enable Real-Time … – SYS-CON Media (press release)

News Feed Item One Source Networks Deploys Sonus Solution to Enable Real-Time Communications for Its Global Microsoft UCaaS Deployment Leading Managed Communications Provider Utilizes Sonus’ SBC 7000 for Lync and Skype for Business Enterprise Services By PR Newswire Article Rating: July 1, 2015 11:00 AM…

Google Inc (GOOG) is Advancing its IoT Push with New Products from Nest – LearnBonds

Google Inc. (NASDAQ:GOOG) is in the news today after Google’s Nest Labs launched new products. The products release shows that Google is getting serious about developing the home automation space through its daughter firm. Google has been skirting around the Internet of Things (IoT) concept…

iQIYI Announces Paid Subscribers Reach Five Million – IT Business Net

BEIJING, June 16, 2015 /PRNewswire/ — iQIYI, an independently operated subsidiary of Baidu (NASDAQ: BIDU) and one of the largest internet and mobile video service providers in China, today announced that the company’s paid streaming subscribers have reached five million as of June 15, 2015,…

Where the heck is Apple TV? – CNET

Apple TV first launched in 2007 and hasn’t been revamped since its last generational update in March 2012. Sarah Tew/CNET Another Apple event, another Apple TV no-show. Apple’s streaming-video box has gone three years without a refresh to a new generation, all while Internet-delivered TV…

Procera Networks Defines Broadband Subscriber Experience with ScoreCard – PR Newswire UK (press release)

— Solution measures subscriber experience and suggests investments to maximize CAPEX ROI FREMONT, California, June 8, 2015 /PRNewswire/ — Procera Networks, Inc., the global Subscriber Experience company, today announced ScoreCard, a new solution enabling improved visibility and measurement of the quality of experience (QoE) that…


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