7 Signs CMOs Need To Examine Their Media Mix – Marketing Land
One of the most common questions we get from clients and prospects is this: “Are we spending our money on the right advertising channels?” Quite obviously, the answer varies by company and the goals of the campaign in question. But if you’re trying to do…
Big data analytics accelerates Williams’ Formula One performance – V3.co.uk
Formula One cars are essentially big data factories on wheels. They have hundreds of sensors across many components collecting data on everything from fuel levels and engine performance, to oil temperature and tyre pressure. Turning that data into useful information to tweak a car’s performance…
The Cultivator, 3D Meat Printer: Conceptual Prototype Unveiled By Two German … – 3DPrint.com
It was 1931 when Winston Churchill was quoted in an essay he wrote for Strand Magazine saying, “We shall escape the absurdity of growing a whole chicken in order to eat the breast or wing, by growing these parts separately under a suitable medium.” Here…
Flipkart, Focus and Free Advice – Daily News & Analysis
I wanted to take a look at Flipkart’s mobile apps – both on the iOS and Android platforms – to see how well they were executing their very bold ambitions. Getty Images What is one to make of a statement like this – “India is…
Molson And Google Built A Beer Fridge That Unlocks Via Voice Translation – TechCrunch
[embedded content] Some of you may know that I hail from Canada, the country to the north of most of you that only occasionally enters your consciousness when someone mentions Drake or Bieber. Our nation’s symbolic birthday is July 1, next week, and so some…
The Best Indies To Watch From E3 2015 – Game Informer
There are a lot of big name titles at this year’s E3, but the indie game scene is still burning bright. Here are some of the most inventive and exciting new titles coming from smaller teams that you should have on your radar. We’re trying…
The mobile revolution unveiled at Google I/O – YourStory.com
Mobile technology has changed the way we find information and entertainment, communicate with friends and family and get things done. Today more searches on Google come from mobile than from desktop computers, and by some estimates there are more mobile devices than there are people on the…
Verizon Buys AOL For $4.4 Billion To Become ‘World’s Biggest Media Platform’ – ThinkProgress
by Lauren C. Williams Posted on May 12, 2015 at 11:11 am “Verizon Buys AOL For $4.4 Billion To Become ‘World’s Biggest Media Platform’“ CREDIT: Dylan Petrohilos/ThinkProgress Verizon Communications announced Tuesday official plans to buy AOL, Inc. in $4.4 billion cash deal that will merge…