Digital Marketing: The 7 Essential Channels – Business 2 Community
When Henry Ford was selling automobiles in the early 20th century, all he had to do was assemble the cars and get them into show rooms as quickly as possible. By the time the cars were in the show room, there were several customers in…
How to Leverage Social Media for SEO: Link Building – Marketing Land
I recently asked a room of experienced marketers how they thought social media marketing could assist their SEO efforts. The answers were more or less what I had expected to hear: Social media helps foster relationships, which in turn helps build links and improves rankings….
6 Video Solutions to Common Business Challenges – Business 2 Community
Branded videos have the power to be effective throughout most, if not all areas of your business. Contrary to popular belief, there is no ‘one-size-fits-all’ video solution. In fact, there are several types of video, each catering to a specific business challenge. Here are 6…
Google Analytics: Wellington and Christchurch Workshops – Ask Kalena Search Engine Advice Column (blog)
Hungry? Here – have a feed I’m presenting two Google Analytics training workshops on behalf of the Institute of IT Professionals (IITP) over the next couple of weeks. The first one is in Wellington and then I’ll be heading down to Christchurch for the other….
Vote Now in the 2015 Streaming Media Readers’ Choice Awards – StreamingMedia.com
Vote Now in the 2015 Streaming Media Readers’ Choice Awards It’s time to make your voice heard in our 9th annual Readers’ Choice Awards, the only awards where the end users choose the winners Page 1 Voting is now open for the 2015 Streaming Media…
Apple is considering a huge change to the next iPhone — here’s how app makers … – Business Insider
Steve Kovach/Business Insider When Apple unveils its next iPhone, there’s one area that’s expected to get a significant change — its screen. Analysts and industry watchers expect the iPhone 6S will add Force Touch, which would let users press the screen like a button, to…
Nearly Every Google AdSense Publisher Must Comply With EU Cookie Consent, Not … – Marketing Land
Top news and emerging ideas in display advertising, delivered every Monday. Google has notified AdSense publishers that they must get “cookie consent” from site visitors from countries within the European Union to use their data. The change essentially affects any publisher running AdSense, not just those operating…
Dirty Rotten Secret About Making Money Online – Business 2 Community – Business 2 Community
Now I want to let you in on a dirty little secret; I don’t know a single person anymore who is making a lot of money sending traffic directly to a sales page.While a simple Squeeze page that goes to a sales video might have…
Top 10 marketing trends you need to know – Marketing Dive
2015 has been all about social, mobile, video and more. With the better part of 2015 behind them, digital marketers continue to shift their attention (and budget dollars) towards mobile, video, and social media. Marketers this year have experienced a flood of real-time data, welcomed a slew of…