What we can learn from the Pan Am Games – The Globe and Mail
So much for the fretting, hand-wringing and teeth-gnashing. It seems that in the end, Toronto learned to stop worrying and love the Pan Am Games. In the run-up to the games, it seemed the largest multisport spectacle ever to be held in Canada was destined…
Using Storytelling in Your Software & Technology Marketing: When & How – Business 2 Community
In the fall of 1995, when the Internet was still young, an executive named Irving Wladawsky-Berger was put in charge of IBM’s new “Internet Division.” His mission? To figure out the business value of the internet. At that time, the Internet was just beginning to…
Hackers Remotely Kill a Jeep on the Highway—With Me in It | WIRED – Wired
I was driving 70 mph on the edge of downtown St. Louis when the exploit began to take hold. Though I hadn’t touched the dashboard, the vents in the Jeep Cherokee started blasting cold air at the maximum setting, chilling the sweat on my back…
Wolff: In digital media’s youth crusade, career paths are fuzzy – USA TODAY
Michael Wolff, USA TODAY 7:02 p.m. EDT July 12, 2015 The news media, like most businesses built on craft and culture, have largely worked as an apprentice system. Younger people learned skills and language from older people. A good media job would have been judged…
The Best Indies To Watch From E3 2015 – Game Informer
There are a lot of big name titles at this year’s E3, but the indie game scene is still burning bright. Here are some of the most inventive and exciting new titles coming from smaller teams that you should have on your radar. We’re trying…
How One Company Scored 7 Cents A View With Twitter Promoted Video – Marketing Land
Sometimes you find the perfect fit. In denim and marketing campaigns. For Paige Denim, it happened with a successful Twitter Promoted Video effort that produced 94,000 video views, 1.77 million impressions and a good bit of traffic back to the Paige.com e-commerce site. The elements…
Mobile Ad Experiences Are Often Terrible: Here’s Why There’s Hope – Marketing Land
A feed could not be found at https://trafficgrab.co.uk/wp-content/plugins/wpfastdash-autocontent/lib/rss/makefulltextfeed.php?url=marketingland.com%2Fmobile-ad-experiences-are-often-terrible-heres-why-theres-hope-127335&max=1. A feed with an invalid mime type may fall victim to this error, or SimplePie was unable to auto-discover it.. Use force_feed() if you are certain this URL is a real feed. Source