Reverse Marketing – A Content Creation Strategy For Online Marketing

Many online marketing businesses manipulate reverse marketing strategy for bigger business outcomes. This dynamic marketing strategy involves the creation of simple contents that would be attractive to targeted audiences in the selected markets. Dynamics of Reverse Marketing Reverse marketing offers a simple marketing strategy that…

Making The Transition From Outbound To Inbound Marketing For Small Business

Modern technologies have provided a host of dynamic marketing tools and strategies for all businesses. Even small and new businesses are benefiting from these provisions if deployed aptly in the market. The market today is saturated with online options for businesses and consumers alike to…

Ezine Advertizing: A Good Alternative When Buying Online Ads

Internet business owners and marketers are seeking better alternatives on the Internet to buy online ads that would give them further leverage in securing potential business leads for more sales and profits. They aim to make more money either through online or offline means and…

Avoiding Shiny Object Syndrome in Affiliate Marketing

Viral Advertising and Promotions Creativity

Affiliate Marketing It is easy for a new and inexperienced affiliate marketer to get caught up with the standard fare of affiliate marketing that includes lock, stock and barrel motions in marketing the brand and wares. Most affiliate marketers tend to emulate the success of…

The latest tactic to lift video ad viewability? ‘Sticky videos’ – Marketing Dive

Dive Brief: In order to ensure video ads remain in view, publishers are applying a tactic, referred to as “sticky videos,” in which video players are pinned to the website visitor’s screen so the ad remains viewable even while scrolling to a different part of the webpage. Some…

The Future of Art Criticism and News Online According to Four Innovative Editors – artnet News

James McAnally.Image: Courtesy of McAnally / Temporary Art Review.   Everything about publishing is changing, including art criticism and news. What sort of art coverage we consume, how we consume it and on what devices is rapidly, constantly evolving. If art magazines are dead, then what…

‘Across the Water’ album months in the making – WRAL.com

By Bill Leslie What goes into making a musical CD? I hear that question a lot. One of my favorite parts of the process is the music video at the end of the journey. The music has been written, revised and recorded and now it…

Get In The Conversation – Business 2 Community

Social Media was a nice phase that everyone needed to learn from. Now, people are moving on and moving on in a big way. Moving toward content marketing This is a popular area for people to migrate to. People are looking at writing more or…


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