Apple event expected to focus on iPhones, TV – Phys.Org
New iPhone models might also feature “force touch” technology used in Apple Watch, which allows the user to control the device based on how hard the screen is pressed Apple is expected to unveil updated iPhones Wednesday along with an Apple TV revamp that may…
Study Shows Retailers Use Marketplaces to Acquire New Customers … – EcommerceBytes
Retailers rank online marketplaces fifth for effectiveness among customer acquisition tools and allocate 16% of their digital marketing budgets to online marketplace initiatives and operations, according to a new Shop.org report conducted by Forrester Research and Bizrate Insights. Results of “The State of Retailing Online…
Are Marketers Keeping Up With Evolving Buyer Behavior? – Business 2 Community
This screenshot from Shar VanBoskirk’s presentation deck offers stark truths about how we make decisions. Are marketers staking too much on their perceptions of their buyers’ journeys? Recent research from Forrester and Google suggests that buying behaviors are changing dramatically, throwing many marketing assumptions into…
Apple Watch preorders kick off, some models quickly sell out – CNET
It’s the most anticipated new product from the world’s largest tech company. But will the wearable be as successful as the iPhone or the iPad? The debate begins. facebook twitter linkedin googleplus more more + email tumblr stumble reddit pinterest digg Apple Watch hits the…
Top 10 marketing trends you need to know – Marketing Dive
2015 has been all about social, mobile, video and more. With the better part of 2015 behind them, digital marketers continue to shift their attention (and budget dollars) towards mobile, video, and social media. Marketers this year have experienced a flood of real-time data, welcomed a slew of…