Storytelling in Marketing: An Interview With Warren Whitlock – Search Engine Journal

At Pubcon 2015 in Las Vegas, I had the opportunity to speak with Warren Whitlock, of LimitlessInfluence.com, about storytelling in marketing. You can’t just market with data alone. You need to use that data to tell a story. A story is what sparks emotion in…

Digital Marketing: The 7 Essential Channels – Business 2 Community

When Henry Ford was selling automobiles in the early 20th century, all he had to do was assemble the cars and get them into show rooms as quickly as possible. By the time the cars were in the show room, there were several customers in…

Telecom Italia Uses Sandvine to Enhance CEM – Light Reading

WATERLOO, ON — Sandvine, (TSX:SVC) a leading provider of intelligent broadband network solutions for fixed and mobile operators, today announced that Telecom Italia is using Sandvine solutions as a key part of its service operations center (SOC) and customer experience management (CEM) platforms. Telecom Italia,…


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