7 Signs CMOs Need To Examine Their Media Mix – Marketing Land

One of the most common questions we get from clients and prospects is this: “Are we spending our money on the right advertising channels?” Quite obviously, the answer varies by company and the goals of the campaign in question. But if you’re trying to do…

Columbus’ Identity Crisis: Who Are We, Anyway? – Columbus Monthly

Live music booms from within the Battelle Grand Ballroom at the Columbus Convention Center late one morning in March. Inside, hundreds of professionals in suits and skirts mingle while nibbling hors d’oeuvres, glancing politely at one another’s name tags. They’ve left their offices to network…

Beyond the action cam: GoPro CEO says VR and drones are the future – Mashable

5-benefits-of-creating-a-website-using-wordpress-software

When you think of GoPro, you think of one thing: Tiny, waterproof cameras that can be mounted almost anywhere. You think of skiers, skateboarders and adrenaline junkies leaping out of air balloons in wingsuits to capture the most extreme video you’ve ever seen. It can’t…

One Source Networks Deploys Sonus Solution to Enable Real-Time … – SYS-CON Media (press release)

News Feed Item One Source Networks Deploys Sonus Solution to Enable Real-Time Communications for Its Global Microsoft UCaaS Deployment Leading Managed Communications Provider Utilizes Sonus’ SBC 7000 for Lync and Skype for Business Enterprise Services By PR Newswire Article Rating: July 1, 2015 11:00 AM…

Flipkart, Focus and Free Advice – Daily News & Analysis

Viral Advertising and Promotions Creativity

I wanted to take a look at Flipkart’s mobile apps – both on the iOS and Android platforms – to see how well they were executing their very bold ambitions. Getty Images What is one to make of a statement like this – “India is…

Molson And Google Built A Beer Fridge That Unlocks Via Voice Translation – TechCrunch

[embedded content] Some of you may know that I hail from Canada, the country to the north of most of you that only occasionally enters your consciousness when someone mentions Drake or Bieber. Our nation’s symbolic birthday is July 1, next week, and so some…

Avis Budget Group Inc. : Avis Budget Group and Southwest Airlines Sign New … – The Wall Street Transcript

Avis Budget Group Inc. Tickers: CAR CAT WBC PCAR EMR TRN JBHT HUBG  June 25, 2015 PARSIPPANY, N.J., June 25, 2015 (GLOBE NEWSWIRE) — Avis Budget Group, Inc. (Nasdaq:CAR) today announced that it has entered into an expanded, new multi-year partnership marketing agreement with Southwest Airlines (NYSE:LUV) which will enable the Company…

34 Compelling Content Marketing Stats and Facts – Business 2 Community

Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing). But with so much content being produced, distributed and shared, how do you make your efforts stand out and grab the…

The Best Indies To Watch From E3 2015 – Game Informer

There are a lot of big name titles at this year’s E3, but the indie game scene is still burning bright. Here are some of the most inventive and exciting new titles coming from smaller teams that you should have on your radar. We’re trying…


Deprecated: htmlspecialchars(): Passing null to parameter #1 ($string) of type string is deprecated in /home/trafficg/public_html/wp-content/themes/improve-pro/footer.php on line 117