Marketing on a Budget: How to Produce Great Content Without Breaking the Bank – Search Engine Journal

When it comes to marketing your business online, content creation is one of the biggest pieces of the puzzle. But how do you create awesome content to market without spending a ridiculous amount of money? In today’s digital world, there are actually several ways you…

Vancouver entrepreneurs turned around a struggling online platform – The Globe … – The Globe and Mail

The challenge When James Clift and his team at WorkStory Inc. bought the online résumé and portfolio platform VisualCV, it had over 200,000 members. Having those members already in place sounded like a dream come true for the young startup, but with only 1,000 active…

Beyond the action cam: GoPro CEO says VR and drones are the future – Mashable

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When you think of GoPro, you think of one thing: Tiny, waterproof cameras that can be mounted almost anywhere. You think of skiers, skateboarders and adrenaline junkies leaping out of air balloons in wingsuits to capture the most extreme video you’ve ever seen. It can’t…

Fitness trackers should fear the Apple Watch – Mashable

I’ve tested a countless number of fitness trackers, and typically after a few weeks of use, each one ends up in a box on my desk. My collection has become tracker graveyard, and I’m not alone; studies show they often get shoved into drawers not…

A Look At PepsiCo’s Recent Open Innovation Efforts: #CSReport2015 – Innovation Excellence (blog)

PepsiCo products, including 22 brands that generate more than $1 billion each in annual sales, are enjoyed by consumers one billion times a day in more than 200 countries around the world. In this post, let me present some “PepsiCo” branded open innovation initiatives. I…


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