A Look At PepsiCo’s Recent Open Innovation Efforts: #CSReport2015 – Innovation Excellence (blog)
PepsiCo products, including 22 brands that generate more than $1 billion each in annual sales, are enjoyed by consumers one billion times a day in more than 200 countries around the world. In this post, let me present some “PepsiCo” branded open innovation initiatives. I…
34 Compelling Content Marketing Stats and Facts – Business 2 Community
Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing). But with so much content being produced, distributed and shared, how do you make your efforts stand out and grab the…