Tag: monetization

What Publishers Must Consider When Planning Their Mobile Strategies – Marketing Land

By: | In: Advertising and Traffic | Last updated: November 18, 2015 0

The best news in mobile marketing every Thursday. Mobile traffic on most publishers’ sites has been soaring in recent months, sparking them to consider fundamental and strategic issues about the future of their businesses. The underlying question: what’s the optimal way to respond to internet users…

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Rightside Announces the Availability of .NEWS Web Addresses – GlobeNewswire (press release)

By: | In: Advertising and Traffic | Last updated: July 15, 2015 0

        July 15, 2015 10:26 ET | Source: Rightside Group Leading Domain Name Service Provider Helps Global Media Companies, Journalists and Bloggers Build Their Brand Credibility While Harnessing the Vast Power of the Personalized Web .NEWS is Rightside’s Most Successful Domain in…

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AOL Revs Up, Programmatic Fuels Growth – MediaPost Communications

By: | In: Advertising and Traffic | Last updated: May 8, 2015 0

Thanks to healthy ad sales, AOL on Friday reported a 7% rise in first quarter revenue — to $625.1 million — and adjusted earnings per share of $0.34. Analysts were expecting $595 million in revenue, and adjusted EPS of $0.32. “We’ve done a very good…

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$40 million pension settlement charge leads New York Times Co. to report loss … – Talking New Media

By: | In: Advertising and Traffic | Last updated: April 30, 2015 0

While digital ad revenue rose 10.7 percent, it could not make up for the 11.1 percent decline in print ad revenue NEW YORK, NY – April 30, 2015 —  The New York Times Company  announced today adjusted diluted earnings per share from continuing operations (defined below)…

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