Google Analytics: Wellington and Christchurch Workshops – Ask Kalena Search Engine Advice Column (blog)
Hungry? Here – have a feed I’m presenting two Google Analytics training workshops on behalf of the Institute of IT Professionals (IITP) over the next couple of weeks. The first one is in Wellington and then I’ll be heading down to Christchurch for the other….
Vancouver’s high-tech hurdle: Attracting top-level talent – The Globe and Mail
From left: Version One Ventures CEO and founder Boris Wertz, BuildDirect president and CEO Jeff Booth, Vision Critical founder and president of corporate innovation Andrew Reid, Hootsuite CEO and founder Ryan Holmes, Shoes.com chairman and co-founder Roger Hardy, Plentyoffish CEO and founder Markus Frind, and…
What we can learn from the Pan Am Games – The Globe and Mail
So much for the fretting, hand-wringing and teeth-gnashing. It seems that in the end, Toronto learned to stop worrying and love the Pan Am Games. In the run-up to the games, it seemed the largest multisport spectacle ever to be held in Canada was destined…
The importance of search engines for your dental practice: New patients start here – Dentistry IQ
Before people select a health-care provider, hospital, or facility for their medical needs, they often begin their decision journey online. Studies by the Pew Research Center found that eight in 10 online health inquiries start at a search engine. Your dental practice’s website serves many purposes….
Hackers Remotely Kill a Jeep on the Highway—With Me in It | WIRED – Wired
I was driving 70 mph on the edge of downtown St. Louis when the exploit began to take hold. Though I hadn’t touched the dashboard, the vents in the Jeep Cherokee started blasting cold air at the maximum setting, chilling the sweat on my back…
Top 8 Ways Twitter Can Boost Your Bottom Line – Business 2 Community
So how can you leverage the popular 140-character social media site to drive more traffic to your business or blog? Dozens of Twitter experts, marketing pros and business leaders who have used Twitter to market their brands, productsand services share their top 10 tips for…
7 Signs CMOs Need To Examine Their Media Mix – Marketing Land
One of the most common questions we get from clients and prospects is this: “Are we spending our money on the right advertising channels?” Quite obviously, the answer varies by company and the goals of the campaign in question. But if you’re trying to do…
Marketing on a Budget: How to Produce Great Content Without Breaking the Bank – Search Engine Journal
When it comes to marketing your business online, content creation is one of the biggest pieces of the puzzle. But how do you create awesome content to market without spending a ridiculous amount of money? In today’s digital world, there are actually several ways you…