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3 Reasons GoPro Is Destined to be an Entertainment Conglomerate – Motley Fool

By: | In: Advertising and Traffic | Last updated: November 15, 2015 0

GoPro (NASDAQ:GPRO) is getting killed lately because of weak sales of its latest HERO4 Session cameras and soft guidance for the upcoming holiday quarter. The stock has plummeted more than 60% so far this year as a result. Shares are now trading around $25 apiece…

Study: YouTube detecting fake ad views, but still charging for them – Marketing Dive

By: | In: Advertising and Traffic | Last updated: September 28, 2015 0

Dive Brief: A new study from European researchers claims that advertisers are paying for robot traffic on YouTube. Research from NEC Labs Europe, UC3m, Imdea and Polito found YouTube would detect fraudulent video views, but still charge for ads served on those views. The researchers…

Dealers Need Dollars For Digital – MediaPost Communications

By: | In: Advertising and Traffic | Last updated: September 11, 2015 0

To sell cars at the bottom of the funnel, you need to be able to free up money fast to focus on mobile and digital. That means at the regional, dealer-group level, where the figurative rubber hits the road, and where a lot of those…

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Study: YouTube detecting fake ad views, but still charging for them – Marketing Dive

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Tag: new study

3 Reasons GoPro Is Destined to be an Entertainment Conglomerate – Motley Fool

Study: YouTube detecting fake ad views, but still charging for them – Marketing Dive

Dealers Need Dollars For Digital – MediaPost Communications