A Look At PepsiCo’s Recent Open Innovation Efforts: #CSReport2015 – Innovation Excellence (blog)
PepsiCo products, including 22 brands that generate more than $1 billion each in annual sales, are enjoyed by consumers one billion times a day in more than 200 countries around the world. In this post, let me present some “PepsiCo” branded open innovation initiatives. I…
Great Examples of Viral Video Marketing
Great Examples of Viral Video Marketing Everyone knows how something goes viral online, we share it with our friends, who share it with their friends and on and on. It has to be something that appeals to a wide audience for it to continue getting…