How to build interactive eBooks for lead generation – Econsultancy (blog)

When it comes to lead generation, we often rely on the trusty eBook, especially in the B2B world. They’ve long been known to have highly perceived value and convert well. However, not much has changed over the years. A whitepaper is still a whitepaper. You…

2015 Boating Industry Movers & Shakers Finalists – Boating Industry

Jonathan Sweet, Editor in ChiefSeptember 15, 2015Filed under Features, In This Issue Now in its fifth year, the Movers & Shakers awards recognize innovative leaders, people unafraid to take chances to improve the industry. Since 2011, we’ve recognized dozens of those Movers & Shakers, yet…

IBC2015 Q&A: Grass Valley’s Mike Cronk on IP for broadcast – Sports Video Group

IBC2015 Q&A: Grass Valley’s Mike Cronk on IP for broadcast September 13th, 2015 By Ken Kerschbaumer The increasing importance of IP in broadcast workflows is evident throughout IBC2015. SVG sat down with Grass Valley SVP of Strategic Marketing Mike Cronk to discuss how his company…

Apple event expected to focus on iPhones, TV – Phys.Org

Mobile Apps Are Essential For Buyer Relevancy

New iPhone models might also feature “force touch” technology used in Apple Watch, which allows the user to control the device based on how hard the screen is pressed Apple is expected to unveil updated iPhones Wednesday along with an Apple TV revamp that may…

Smart factory productivity boosts of 20% are achievable, new video shows – M2M Now (press release) (blog)

28 August, 2015 at 12:30 PM Posted by: Marek Maroszek A new video from factory shop floor management experts Forcam packs powerful insights into the benefits of Industry 4.0. It shows how their pioneering Forcam Force software will help manufacturers achieve shop floor transparency and…


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