How Content Upgrades Help You Build Better Customer Relationships – Business 2 Community

Content upgrades (aka lead magnets) are a popular topic right now. You may have heard of them, you may have tried them — or you may not know what I’m talking about. So let’s start with a simple definition. A content upgrade is extra content…

Google opens Alphabet era with stock-lifting report – Salt Lake Tribune

The third-quarter gains also reflected the financial discipline that has been imposed by Porat, who made it clear she intended to curb spending shortly after joining Google in May. Google’s operating expenses in the third quarter rose at slightly slower pace than net revenue, helping…

Apple event expected to focus on iPhones, TV – Phys.Org

Mobile Apps Are Essential For Buyer Relevancy

New iPhone models might also feature “force touch” technology used in Apple Watch, which allows the user to control the device based on how hard the screen is pressed Apple is expected to unveil updated iPhones Wednesday along with an Apple TV revamp that may…

2015 Women’s Blogging And Business Report: ‘Blogging Is On The Decline’ – MediaPost Communications

It seems influencer marketing is on the tip of everyone’s tongue these days. So it’s particularly interesting to hear that one of the findings of the 2015 Women’s Blogging And Business Report put out by iBlog Magazine showed blogging was on a decline. The report…


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