Mobile Technology May Not Always Be the Answer – Innovation Excellence (blog)
As the world plods onto bigger, greener and higher tech pastures, one would assume that every industry would go right along with it. The public release of the Internet heralded the downfall of some, such as video rental stores and travel agencies. Those that survived…
How Video Is Enhancing Heat Mapping for Retailers – RIS News (blog)
In today’s retail environment, heat maps often are used to understand customer behavior in relation to a store’s layout. And now, video capabilities are turning heat-mapping data up a notch. While heat mapping allows retailers to understand where customers walk within a store, video allows…
Snapchat, Ello, Yo!: How to Determine Your Brand’s Best Bet for Social Success – Business 2 Community
In today’s competitive retail environment, business owners have no time to waste on the marketing that will help raise awareness, increase sales and grow their business. The average business owner spends 20 hours each week on marketing, and the channels to invest in are endless….