10 Tips for Marketing Your Business During the Holidays – Business 2 Community

For new small business owners, the holiday season can be a bit overwhelming. Elements like the rush of shoppers and having the proper amount of inventory and staffing on hand can lead to some major headaches. It’s crucial that new businesses find ways to increase…

How to Generate More Leads & Improve Sales Using Video – Business 2 Community

The human attention span is getting shorter. In fact, scientists now reckon our attention is shorter than that of a goldfish! The point is, as marketers, we all want to generate more leads – and ultimately improve our sales – but it’s tough, primarily because…

Light painting illuminates Floating Points’ Silhouettes video – Dezeen

Effective Link Building Strategies for Good Online Visibility

Music: patterns of light spring up around a Martian-like world in this music video that directors Pablo Barquin and Junior Martínez created for Floating Points (+ movie). Martínez already knew Sam Shepherd – the musician behind Floating Points – before the idea for the video…

Vancouver’s high-tech hurdle: Attracting top-level talent – The Globe and Mail

From left: Version One Ventures CEO and founder Boris Wertz, BuildDirect president and CEO Jeff Booth, Vision Critical founder and president of corporate innovation Andrew Reid, Hootsuite CEO and founder Ryan Holmes, Shoes.com chairman and co-founder Roger Hardy, Plentyoffish CEO and founder Markus Frind, and…

Columbus’ Identity Crisis: Who Are We, Anyway? – Columbus Monthly

Live music booms from within the Battelle Grand Ballroom at the Columbus Convention Center late one morning in March. Inside, hundreds of professionals in suits and skirts mingle while nibbling hors d’oeuvres, glancing politely at one another’s name tags. They’ve left their offices to network…

WVU football fan becomes team video contractor – Chron.com

MORGANTOWN, W.Va. (AP) — There aren’t many people who can make a career out of being a fan, but Doug Cross is one of them. Cross, 27, is entering his fourth season as an in-house contractor with WVU, creating the promotional videos and other materials…

How One Company Scored 7 Cents A View With Twitter Promoted Video – Marketing Land

Sometimes you find the perfect fit. In denim and marketing campaigns. For Paige Denim, it happened with a successful Twitter Promoted Video effort that produced 94,000 video views, 1.77 million impressions and a good bit of traffic back to the Paige.com e-commerce site. The elements…


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