Tag: Sept.

AD North American meeting highlights buying group’s commitment to the future – Supply House Times

By: | In: Advertising and Traffic | Last updated: November 12, 2015 0

This year has been a busy one for the AD buying group. In addition to its new “Together, we win” branding and marketing campaign, AD earlier this year announced a merger with Canadian buying group Canaplus Limited Partnership and followed that up with the rollout…

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The US Open Serves More Mobile Fans With Help From IBM and Snapchat – Wall Street Journal (blog)

By: | In: Advertising and Traffic | Last updated: September 8, 2015 0

IBM’s analytics and data technology help power mobile apps at the US Open The Wall Street Journal Like many media companies, when it comes to digital consumption, the U.S. Open has found that more than half of its audience consumes content using mobile devices. So this…

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