Tag: sticks

compare affiliate marketing

By: | In: Advertising and Traffic | Last updated: July 5, 2016 0

How to Compare Affiliate Marketing with Other Jobs Many newcomers to online marketing like to compare affiliate marketing with other strategies for making money. The draw of affiliate marketing is strong, especially if you are new and have no product or service of your own…

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The latest tactic to lift video ad viewability? ‘Sticky videos’ – Marketing Dive

By: | In: Advertising and Traffic | Last updated: December 15, 2015 0

Dive Brief: In order to ensure video ads remain in view, publishers are applying a tactic, referred to as “sticky videos,” in which video players are pinned to the website visitor’s screen so the ad remains viewable even while scrolling to a different part of the webpage. Some…

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Ad blocking is a barrier to innovation – Financial Times

By: | In: Advertising and Traffic | Last updated: May 17, 2015 0

The shift in online activity from fixed-line to mobile devices has thrown up a host of winners. Advertising-funded services have seen revenues soar as consumers increasingly use their smartphones to access the web, unleashing a torrent of marketing spending that is due to hit almost…

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