Reverse Marketing – A Content Creation Strategy For Online Marketing

Many online marketing businesses manipulate reverse marketing strategy for bigger business outcomes. This dynamic marketing strategy involves the creation of simple contents that would be attractive to targeted audiences in the selected markets. Dynamics of Reverse Marketing Reverse marketing offers a simple marketing strategy that…

Brand Positioning – Need It? Have It? How to Go About It?

With the rising market competition, all businesses in the market struggle with brand positioning. They could be at the top of the pack today and yet fall to the bottom the next day if they are not alert to the market changes and competition. What…

What Publishers Must Consider When Planning Their Mobile Strategies – Marketing Land

The best news in mobile marketing every Thursday. Mobile traffic on most publishers’ sites has been soaring in recent months, sparking them to consider fundamental and strategic issues about the future of their businesses. The underlying question: what’s the optimal way to respond to internet users…

Watch Out Intel, Here Comes Facebook – Barron’s

Moore’s Law is breaking down, and the physics of chips is becoming treacherous. Barron’s Graphics For 50 years, the computer-chip industry has ridden a road of economic miracles, but now it’s reaching an end, and a potential crisis is unfolding for some of the industry’s…

2015 Boating Industry Movers & Shakers Finalists – Boating Industry

Jonathan Sweet, Editor in ChiefSeptember 15, 2015Filed under Features, In This Issue Now in its fifth year, the Movers & Shakers awards recognize innovative leaders, people unafraid to take chances to improve the industry. Since 2011, we’ve recognized dozens of those Movers & Shakers, yet…

Digital Marketing: The 7 Essential Channels – Business 2 Community

When Henry Ford was selling automobiles in the early 20th century, all he had to do was assemble the cars and get them into show rooms as quickly as possible. By the time the cars were in the show room, there were several customers in…


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