Tag: Super Bowl campaignsMarketing

One-third of Super Bowl marketers to advertise online only: Study – Marketing Dive

By: | In: Advertising and Traffic | Last updated: December 4, 2015 0

Dive Brief: One-third of marketing professionals surveyed by AdParlor expect to advertise online only around the Super Bowl. Cost of Super Bowl TV spots is one reason, but marketers also know they can take to social media and tap into the social traffic the Super…

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