Nearly Every Google AdSense Publisher Must Comply With EU Cookie Consent, Not … – Marketing Land
Top news and emerging ideas in display advertising, delivered every Monday. Google has notified AdSense publishers that they must get “cookie consent” from site visitors from countries within the European Union to use their data. The change essentially affects any publisher running AdSense, not just those operating…
Hackers Remotely Kill a Jeep on the Highway—With Me in It | WIRED – Wired
I was driving 70 mph on the edge of downtown St. Louis when the exploit began to take hold. Though I hadn’t touched the dashboard, the vents in the Jeep Cherokee started blasting cold air at the maximum setting, chilling the sweat on my back…
Kanye West’s Pan Am Games gig shows Toronto dreaming big – Canada – CBC … – CBC.ca
Kanye West has been awarded more than a dozen Grammy Awards, sold millions of albums and married into America’s reality TV royalty. But, for some Canadians, the rapper’s resumé is missing one key word to qualify him as a headliner for the Pan Am Games’ closing ceremony — Canadian. The organizers’…
7 Signs CMOs Need To Examine Their Media Mix – Marketing Land
One of the most common questions we get from clients and prospects is this: “Are we spending our money on the right advertising channels?” Quite obviously, the answer varies by company and the goals of the campaign in question. But if you’re trying to do…
Big data analytics accelerates Williams’ Formula One performance – V3.co.uk
Formula One cars are essentially big data factories on wheels. They have hundreds of sensors across many components collecting data on everything from fuel levels and engine performance, to oil temperature and tyre pressure. Turning that data into useful information to tweak a car’s performance…