34 Compelling Content Marketing Stats and Facts – Business 2 Community

Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing). But with so much content being produced, distributed and shared, how do you make your efforts stand out and grab the…

Procera Networks Defines Broadband Subscriber Experience with ScoreCard – PR Newswire UK (press release)

— Solution measures subscriber experience and suggests investments to maximize CAPEX ROI FREMONT, California, June 8, 2015 /PRNewswire/ — Procera Networks, Inc., the global Subscriber Experience company, today announced ScoreCard, a new solution enabling improved visibility and measurement of the quality of experience (QoE) that…

Apple uses annual event to highlight software that makes iPhones, other … – Minneapolis Star Tribune

SAN FRANCISCO — Apple’s iTunes helped change the way music-lovers bought their favorite songs, replacing plastic discs with digital downloads. Now the maker of iPods and iPhones wants to carve out a leading role in a revolution well underway, with a new, paid streaming-music service…

How One Company Scored 7 Cents A View With Twitter Promoted Video – Marketing Land

Sometimes you find the perfect fit. In denim and marketing campaigns. For Paige Denim, it happened with a successful Twitter Promoted Video effort that produced 94,000 video views, 1.77 million impressions and a good bit of traffic back to the Paige.com e-commerce site. The elements…

Ad blocking is a barrier to innovation – Financial Times

The shift in online activity from fixed-line to mobile devices has thrown up a host of winners. Advertising-funded services have seen revenues soar as consumers increasingly use their smartphones to access the web, unleashing a torrent of marketing spending that is due to hit almost…

$40 million pension settlement charge leads New York Times Co. to report loss … – Talking New Media

While digital ad revenue rose 10.7 percent, it could not make up for the 11.1 percent decline in print ad revenue NEW YORK, NY – April 30, 2015 —  The New York Times Company  announced today adjusted diluted earnings per share from continuing operations (defined below)…


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