Procera Networks Defines Broadband Subscriber Experience with ScoreCard – PR Newswire UK (press release)

— Solution measures subscriber experience and suggests investments to maximize CAPEX ROI FREMONT, California, June 8, 2015 /PRNewswire/ — Procera Networks, Inc., the global Subscriber Experience company, today announced ScoreCard, a new solution enabling improved visibility and measurement of the quality of experience (QoE) that…

How One Company Scored 7 Cents A View With Twitter Promoted Video – Marketing Land

Sometimes you find the perfect fit. In denim and marketing campaigns. For Paige Denim, it happened with a successful Twitter Promoted Video effort that produced 94,000 video views, 1.77 million impressions and a good bit of traffic back to the Paige.com e-commerce site. The elements…

Ad blocking is a barrier to innovation – Financial Times

The shift in online activity from fixed-line to mobile devices has thrown up a host of winners. Advertising-funded services have seen revenues soar as consumers increasingly use their smartphones to access the web, unleashing a torrent of marketing spending that is due to hit almost…

Romancing the drone: Demand takes off in South Florida – Miami Herald

Step inside Animusoft’s Kendall offices, and you’ll see drones everywhere — large ones, little ones, drones that inspect, drones that pick fruit, and a few just for fun. Some are half-built; 3D printers are working 24/7 to create new parts. You might think this is…

How London man may have helped trigger the ‘flash crash’ – WAND

By BERNARD CONDONAP Business Writer NEW YORK (AP) – He operated from a modest suburban London home he shared with his parents, far from the city’s glamorous financial center. He used off-the-shelf software anyone can buy. Yet, if U.S. authorities are correct, Navinder Singh Sarao,…

Fitness trackers should fear the Apple Watch – Mashable

I’ve tested a countless number of fitness trackers, and typically after a few weeks of use, each one ends up in a box on my desk. My collection has become tracker graveyard, and I’m not alone; studies show they often get shoved into drawers not…

The 4 Pillars of Stellar Video Marketing – Entrepreneur

In his book Success Secrets of the Online Marketing Superstars, Mitch Myerson introduces you to 22 innovators who have redefined the developing landscape of online marketing. Learn how to master proven strategies, avoid costly mistakes and grow your business. In this edited excerpt, contributing author…

The vast majority of successful hacking attacks can be attributed to the … – Business Insider

Thomson ReutersPeople pose in front of a display showing the word ‘cyber’ in binary code, in this picture illustration taken in Zenica When a cyber security breach hits the news, those most closely involved often have incentive to play up the sophistication of the attack….


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