Using Storytelling in Your Software & Technology Marketing: When & How – Business 2 Community
In the fall of 1995, when the Internet was still young, an executive named Irving Wladawsky-Berger was put in charge of IBM’s new “Internet Division.” His mission? To figure out the business value of the internet. At that time, the Internet was just beginning to…
The Cultivator, 3D Meat Printer: Conceptual Prototype Unveiled By Two German … – 3DPrint.com
It was 1931 when Winston Churchill was quoted in an essay he wrote for Strand Magazine saying, “We shall escape the absurdity of growing a whole chicken in order to eat the breast or wing, by growing these parts separately under a suitable medium.” Here…
‘Robot Revolution’ exhibit opens with a flourish — and a whir — at Museum of … – Bloomington Pantagraph
CHICAGO — On the one hand, Chicago’s Museum of Science and Industry says it wants its big new showcase for cutting-edge robotics to dispel fear about the soulless mechanized creatures rising up and taking the place of humans. “The point we try to make is…
How One Company Scored 7 Cents A View With Twitter Promoted Video – Marketing Land
Sometimes you find the perfect fit. In denim and marketing campaigns. For Paige Denim, it happened with a successful Twitter Promoted Video effort that produced 94,000 video views, 1.77 million impressions and a good bit of traffic back to the Paige.com e-commerce site. The elements…
A Look At PepsiCo’s Recent Open Innovation Efforts: #CSReport2015 – Innovation Excellence (blog)
PepsiCo products, including 22 brands that generate more than $1 billion each in annual sales, are enjoyed by consumers one billion times a day in more than 200 countries around the world. In this post, let me present some “PepsiCo” branded open innovation initiatives. I…
Apple Watch preorders kick off, some models quickly sell out – CNET
It’s the most anticipated new product from the world’s largest tech company. But will the wearable be as successful as the iPhone or the iPad? The debate begins. facebook twitter linkedin googleplus more more + email tumblr stumble reddit pinterest digg Apple Watch hits the…
34 Compelling Content Marketing Stats and Facts – Business 2 Community
Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing). But with so much content being produced, distributed and shared, how do you make your efforts stand out and grab the…