Tag: video ad fraud

Study: YouTube detecting fake ad views, but still charging for them – Marketing Dive

By: | In: Advertising and Traffic | Last updated: September 28, 2015 0

Dive Brief: A new study from European researchers claims that advertisers are paying for robot traffic on YouTube. Research from NEC Labs Europe, UC3m, Imdea and Polito found YouTube would detect fraudulent video views, but still charge for ads served on those views. The researchers…

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