What Publishers Must Consider When Planning Their Mobile Strategies – Marketing Land
The best news in mobile marketing every Thursday. Mobile traffic on most publishers’ sites has been soaring in recent months, sparking them to consider fundamental and strategic issues about the future of their businesses. The underlying question: what’s the optimal way to respond to internet users…
Google’s release of TensorFlow could be a game-changer in the future of AI – Phys.Org
Google’s machine learning software already does some pretty amazing things, such as visual translations. Credit: TensorFlow The development of smarter and more pervasive artificial intelligence (AI) is about to shift into overdrive with the announcement by Google this week that TensorFlow, its second-generation machine-learning system,…
When You’re Done With a Fabricated Identity, This Artist Will Make It His Own – Motherboard
Your inbox is a lot like an online home, protected by a password rather than a burglar alarm. The same could be said for your social media pages, your bank accounts, your supermarket loyalty cards. Together they constitute an identity. But what if your accounts,…
The Future of Art Criticism and News Online According to Four Innovative Editors – artnet News
James McAnally.Image: Courtesy of McAnally / Temporary Art Review. Everything about publishing is changing, including art criticism and news. What sort of art coverage we consume, how we consume it and on what devices is rapidly, constantly evolving. If art magazines are dead, then what…
Watch Out Intel, Here Comes Facebook – Barron’s
Moore’s Law is breaking down, and the physics of chips is becoming treacherous. Barron’s Graphics For 50 years, the computer-chip industry has ridden a road of economic miracles, but now it’s reaching an end, and a potential crisis is unfolding for some of the industry’s…
How to Make Audience Segmentation Truly Personal – Business 2 Community
Companies that use content marketing already know that the more gated content you have, the more content conversions you will get. In fact, in a recent study we ran at BrightInfo, we found out that for every 10% increase in your gated-to-free content ratio, your…
How Content Upgrades Help You Build Better Customer Relationships – Business 2 Community
Content upgrades (aka lead magnets) are a popular topic right now. You may have heard of them, you may have tried them — or you may not know what I’m talking about. So let’s start with a simple definition. A content upgrade is extra content…