Storytelling in Marketing: An Interview With Warren Whitlock – Search Engine Journal

At Pubcon 2015 in Las Vegas, I had the opportunity to speak with Warren Whitlock, of LimitlessInfluence.com, about storytelling in marketing. You can’t just market with data alone. You need to use that data to tell a story. A story is what sparks emotion in…

6 Hacks to Turn Your Blog Into a Lead Generation Machine – Business.com

Leads are the lifeblood of your business. Without leads, you have no one to guide down your marketing funnel and convert into a paying customer. When leveraged correctly, your business’s blog is an excellent venue through which to provide visitors with conversion opportunities. If your…

How to Generate More Leads & Improve Sales Using Video – Business 2 Community

The human attention span is getting shorter. In fact, scientists now reckon our attention is shorter than that of a goldfish! The point is, as marketers, we all want to generate more leads – and ultimately improve our sales – but it’s tough, primarily because…

5 Ways iPad Pro Will Change How I Work – Gotta Be Mobile

At first I didn’t think I’d want to get the new iPad Pro, but after owning one for just a few days, it’s potentially going to change the way I work in some important ways. When Apple first introduced the iPad back in 2010, I…

5 Tips to Ensure That You Never Run Out of Blog Ideas – Tech Cocktail

A big part of owning a blog and being involved in content marketing is generating exciting article titles that will attract readers. The Internet is rife with content and therefore bloggers, professional essay writerm and article marketers must continually find ways to make their content…

WeTransfer To Introduce Music and Video Streaming – HUH.

Popular Dutch file-sharing service WeTransfer is preparing to enter the world of music streaming by launching a service of it’s own next week. They will provide a music and video player to host content, but are crucially setting themselves apart from the likes of SoundCloud,…

What Publishers Must Consider When Planning Their Mobile Strategies – Marketing Land

The best news in mobile marketing every Thursday. Mobile traffic on most publishers’ sites has been soaring in recent months, sparking them to consider fundamental and strategic issues about the future of their businesses. The underlying question: what’s the optimal way to respond to internet users…

3 Reasons GoPro Is Destined to be an Entertainment Conglomerate – Motley Fool

GoPro (NASDAQ:GPRO) is getting killed lately because of weak sales of its latest HERO4 Session cameras and soft guidance for the upcoming holiday quarter. The stock has plummeted more than 60% so far this year as a result. Shares are now trading around $25 apiece…

AD North American meeting highlights buying group’s commitment to the future – Supply House Times

This year has been a busy one for the AD buying group. In addition to its new “Together, we win” branding and marketing campaign, AD earlier this year announced a merger with Canadian buying group Canaplus Limited Partnership and followed that up with the rollout…


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