How One Company Scored 7 Cents A View With Twitter Promoted Video – Marketing Land

Sometimes you find the perfect fit. In denim and marketing campaigns. For Paige Denim, it happened with a successful Twitter Promoted Video effort that produced 94,000 video views, 1.77 million impressions and a good bit of traffic back to the Paige.com e-commerce site. The elements…

$40 million pension settlement charge leads New York Times Co. to report loss … – Talking New Media

While digital ad revenue rose 10.7 percent, it could not make up for the 11.1 percent decline in print ad revenue NEW YORK, NY – April 30, 2015 —  The New York Times Company  announced today adjusted diluted earnings per share from continuing operations (defined below)…

Fitness trackers should fear the Apple Watch – Mashable

I’ve tested a countless number of fitness trackers, and typically after a few weeks of use, each one ends up in a box on my desk. My collection has become tracker graveyard, and I’m not alone; studies show they often get shoved into drawers not…

Inuvo: Top Reasons This Stock Should Dive (INUV) – Seeking Alpha

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Summary The CEO tells TheStreetSweeper that INUV board is considering a stock offering now that the stock price is high. The internet company’s lifeblood – website traffic – has shown a striking decline for INUV’s key properties. Net revenue fell in 2014; and the current…


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