How One Company Scored 7 Cents A View With Twitter Promoted Video – Marketing Land
Sometimes you find the perfect fit. In denim and marketing campaigns. For Paige Denim, it happened with a successful Twitter Promoted Video effort that produced 94,000 video views, 1.77 million impressions and a good bit of traffic back to the Paige.com e-commerce site. The elements…
Will Orioles, Preakness help soothe ravaged Baltimore? – ABC NEWS 4
By DAVID GINSBURGAP Sports Writer BALTIMORE (AP) – Looting, rioting and violence has left Baltimore rattled and in a state of repair. Officials hope a big sports week has a healing effect on the beleaguered city. Civil unrest remains an issue in Baltimore after two…
HP Spectre x360 Review – Thurrott.com (blog)
HP’s stunning new Spectre x360 is a near-perfect transforming Ultrabook, blending premium materials and solid build quality with a far more thoughtful approach to the software preload than we typically see with Windows PCs. Yes, it’s a bit thicker and heavier than less versatile PCs,…
A Look At PepsiCo’s Recent Open Innovation Efforts: #CSReport2015 – Innovation Excellence (blog)
PepsiCo products, including 22 brands that generate more than $1 billion each in annual sales, are enjoyed by consumers one billion times a day in more than 200 countries around the world. In this post, let me present some “PepsiCo” branded open innovation initiatives. I…
Fresh Approach to Video Brings New Clarity to Business Communications
By PR Newswire Article Rating: March 26, 2015 05:02 AM EDT LONDON, March 26, 2015 /PRNewswire/ — Animated videos from Switch Video UK enable businesses to explain complex messages in 60 seconds    Specialist video producer, London-based Switch Video UK, is offering clients…
TrueCar’s (TRUE) CEO Scott Painter on Q1 2015 Results – Earnings Call … – Seeking Alpha
TrueCar, Inc. (NASDAQ:TRUE) Q1 2015 Earnings Conference Call May 07, 2015 04:30 PM ET Executives Alison Sternberg – VP, IR Scott Painter – Founder and CEO John Krafcik – President Michael Guthrie – CFO Analysts Diana Kluger – JPMorgan Mark Mahaney – RBC Capital Markets…